...is in trouble.
ThE firm behind washing powder Ariel is furious after a spoof ad showing Welsh people burning an English flag turned up on YouTube.
The one-and-a-half-minute internet clip, titled Cymru am Byth or Wales Forever, shows a mystery group of young men setting light to a Cross of St George and celebrating as it is destroyed.
It ends with an image of an England football shirt, the washing powder Ariel and a Wales jersey, along with a slogan saying the cleaner “really does wash the s**t out of your shirt”.
What sad little people they are, showing the love of their "nation" by burning another country’s flag.
But in the interests of free speech, here you go, have a look at the creative masterpiece in question... quick before Ariel gets it banned.
"Wales Forever", indeed.